#Kony #Kony

There’s so much going on with #StopKony I barely know where to start.

I spoke with a funder once whose range of investments included support for private security forces seeking out a war criminal. Philanthropy is institutional but it’s strangely chained to the raging id. You have the money, you have the autonomy – let’s see what you can do. Most wouldn’t do go that far, but some small number do. In some cases, no one knows, you like it that way, you keep it that way. In the case of Invisible Children, an NGO that raises money, you decide after years toiling in the shadows (well, relatively speaking, they’re actually fairly known on the international NGO scene) that it’s time to go viral. The theory of change is that you need political will to keep U.S. military advisers in country to keep the hunt for Kony on, so you tap your skills in video/media production and create a video designed to go viral.

And the cycle of backlash is just so fast. One of the people on my blogroll, Chris Blattman, has come out against the campaign, as have others. (Nice compilation here.) Invisible Children seems to have done an exhaustive job of responding to critiques, worth a read. Any opportunity to give a wider audience more nuance about how to think about NGO effectiveness is a positive in my book. For example, IC talks about how they get a two-star rating from Charity Navigator on transparency because they don’t have at least five independent board members. They have four, and say they’re interviewing for a fifth. It’s like buying a car, people, do your homework. But look beyond the rating systems, dig into the assumptions, learn some of the lingo. If you can spend 29 minutes watching the video….

Then again, as the caption says on a slide on my corkboard at work, “There is no such thing as boring information; there is only boring presentation.” Maybe someday someone’ll find a way to sex up the nuance of NGO accountability ratings. Until that day, put on your green accountants’ visor and start clicking. And if you have questions, I’m always here; this is what I do for a living….

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